Streaming video to your website was a cool idea but has always been very expensive and so complex that you needed to have another company set it all up and run it for you. Well that has all changed today thanks to Amazon. If you are not familiar with streaming video vs progressive download, here is a little background. Most video on the web is presented through what is called progressive download. That means that as the viewer watches...

I’ve been suggesting orthodontic and dental offices keep a Flip video camera in their office so they can catch testimonial videos, reaction videos, or anything fun going on in the office. Well I’ve recently heard about a new camera from Kodak, the Kodak Zi8, that is said to vastly better than the Flip camera and it has an external mic input jack. That means improved video quality with great audio quality in a video camera the...

I couldn’t resist posting this video. It comes from str8k94u on YouTube. He is an orthodontist who wanted to see what the VectorTAS orthodontic miniscrew felt like. So yes, he placed one on him self. Personally I had a hard time watching the video because I swear I can feel the thing in my mouth as I watch. That being said, he’s had close to 7,000 views of this video and never capitalized on it. At the very least, he could...

When working with clients I get a lot of questions about video. Like what kind of a camera should I use, how much should I spend, and how do I make sure it all looks professional. These are all good questions and the answers usually surprise people. Check out the video below to get the real answers so you can consider what you need vs. what you want. Bye for now, Brian Get the Flash Player to see this...

It’s time to talk about video on your website again. The more I speak with clients, the more I realize how little is understood about the power of video on your orthodontic or dental websites. Yes, video on your site can be used to keep visitors’ attention giving you the chance to show them that you are the choice for them. Believe it or not, that is the least you can do with video and only the start. Watch this video to...